Learn how media offerings are planned, produced and marketed while combining business administration knowledge with a creative understanding of media.
This may suit students who want to pursue a dual degree while combining business administration with an interest in planning, producing and marketing media offerings. The source does not state additional student eligibility requirements.
- Employer
- Bayerischer Rundfunk
- Location
- 80939, München, Bayern, Germany
- Pay
- Not listed
- Hours
- Not listed
- Language
- German may be required
- Apply method
- Coolblue website
- Posted
- 10 Oct 2026
- Open until
- Not listed
Study focus at Bayerischer Rundfunk
Whether the format is a podcast, streaming or classic television, every media format involves economic processes. In the dual study programme in Media and Communication, you learn how media offerings are planned, produced and marketed. The programme combines business administration knowledge with a creative feel for media.
What you learn
- How media offerings are planned
- How media offerings are produced
- How media offerings are marketed
- How business administration knowledge connects with creative media understanding
Duration and degree
The programme typically lasts six semesters and concludes with a Bachelor of Arts. The provided description does not include application instructions. How can interested applicants apply to Bayerischer Rundfunk?
Good to know before applying
This may suit students who want to pursue a dual degree while combining business administration with an interest in planning, producing and marketing media offerings. The source does not state additional student eligibility requirements.
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